Detailed Results for the Really Simple Systems CRM Survey November 2007

1. Ease of use
	strongly disagree	disagree	neutral	agree	strongly agree	Rating Average	Response Count
Getting people to use the CRM system properly is the biggest challenge in rolling out a CRM system	2.2% (10)	5.0% (23)	9.9% (45)	43.2% (197)	39.7% (181)	4.13	456
Generally speaking I would be prepared to trade some functionality in my CRM system for greater ease of use	1.8% (8)	10.7% (48)	15.6% (70)	56.8% (255)	15.1% (68)	3.73	449
	*answered question*						459
	*skipped question*						3

2. Functionality Usage
	0%-25%	26%-50%	51%-75%	76%-100%	I don't use a CRM system	Rating Average	Response Count
What percentage of the functionality of your CRM system do you think you use?	11.9% (54)	31.0% (141)	31.2% (142)	8.1% (37)	17.8% (81)	2.43	455
	*answered question*						455
	*skipped question*						7

3. What do you think are the biggest challenges to successful CRM adoption?

Easy

Not that hard

Hard

Very hard

Rating Average

Response
Count

getting all the functionality you need

8.7% (39)

48.0% (216)

36.9% (166)

6.4% (29)

2.41

450

getting everyone to use the system

2.2% (10)

13.4% (60)

47.8% (214)

36.6% (164)

3.19

448

high overall cost

3.8% (17)

43.2% (193)

37.1% (166)

15.9% (71)

2.65

447

integration to your other systems (accounts, ordering etc)

1.6% (7)

26.2% (118)

46.6% (210)

25.7% (116)

2.96

451

synchronising data from remote users

5.4% (24)

44.2% (197)

38.6% (172)

11.9% (53)

2.57

446

the quality of your existing data

4.7% (21)

27.1% (121)

50.4% (225)

17.7% (79)

2.81

446

finding the time time to evaluate CRM systems

4.4% (18)

28.5% (117)

48.9% (201)

18.2% (75)

2.81

411

Maybe there is another challenge that we didn't list? Please enter it here:

answered question

457

skipped question