4 Tips for Building a Career in Sales

A career in sales can be very rewarding, both financially and emotionally. Here we offer tips to get your career on the right path to achieve success.

Every new salesperson that comes into the business wonders how to get that immeasurable income. Many people choose a career in sales because it seems a not so very hard but beneficial path. 

However, you may find yourself in a situation where your income is not as high as you expected and you are stuck at the beginners level jobs. This can happen even to those who have worked in sales for years

If you want to avoid this situation or change the place where you are now, this article will definitely help you. We are going to discuss 4 tips that will guarantee you a great career and bring in more opportunities than you have ever dreamt about. 

So let’s get you a better career now!

Career in Sales

Source: Unsplash

Keep Learning

Some people still claim that salespeople are born, not created. Such a statement is not true nowadays and, honestly, it has never been. This type of thinking can drive away potentially wonderful salespeople after the first fail or it can make them too confident after the first win. To build an exciting career in sales you need to constantly master your skills and obtain new knowledge to stay competitive on a quickly-changing market.

You have to learn a lot and master your skills for an extensive amount of time in order to become a good salesperson. It is the only way to get better prospects, sell more and earn more money, consequently. For example, try to read literature created by professional in the field and by essaywriters, visit classes on gaining these skills, and do not forget to practice them.


A good salesperson knows how to bring reason, the ability to influence other people’s opinions and inspiration into sales. This skill also helps you to pitch the crazy ideas you have to coworkers and try new things!


Every person is quite different. It is what makes us humans and what makes a job of the salesperson more exciting and challenging at the same time. You will have to adapt your pitches and sales strategies according to the client’s mood swings, their personality, interests, and pain points of every other customer. Moreover, there is always some news, new strategies and tricks in sales, and you have to adapt to remain at the top. Embracing the new in this profession is very important.

Stress Management

Sales can get pretty stressful sometimes. You have your personal life happening and then there is this very stubborn client, and then along comes an impolite or impatient one. At the end of the day, you have to do all the reports which may be a bit too annoying. All of this is piling up and you may find yourself fuming with anger and unreleased stress. So as a salesperson, it is good to learn stress management to keep stress away from home and to prevent shouting at customers or colleagues. 


You will have to do a lot of storytelling, giving PowerPoints and showcasing, because those are the best ways to make a sale. So you’re best to start learning how to present right now!

As there is no point in time when you are perfect at these skills, you will probably always be learning. So a salesperson is not a person who does not learn due to some talent, it is a person who never stops learning. 

Career in Sales - Presentation Skills

Know Your Niche

You cannot sell a product if you do not know everything about it. Otherwise, it will be ineffective and you will not be able to convince your customer that your company is better than any other on the market. 

Consequently, you will have to study the market. Research who your competitors are, and how they compare with your company. By doing so, you will become an expert in your niche, learn all the pain points and types of customers, find a very unique trait of your company that will work as a magnet for customers. It is a well-known fact that the world is full of business ideas that are quite similar and you will have to deliver the reasons why your product is the best.

Moreover, by doing so you will actually get to love the product that you are selling. If you have a true understanding of how your product can change the world, it is much easier to sell it and customers are more likely to trust such a passionate seller.

Identify Your Strength and Weaknesses 

Do you remember how just a couple of points ago we talked about the need for learning and not being born with sales skills? Well, this is partly true. Every person has natural inclinations to something. Maybe you have an amazing talent for making presentations or people can not get enough of your stories. Make sure that you know your strengths and build your sales strategy around them.

It is also good to know your weaknesses so you can work on them or make everything possible to avoid showing them. The first choice is much harder, of course, but you can get an additional boost of confidence if you see how much progress in overcoming your weakness you do. Moreover, it is often almost impossible to avoid showing your flaws. So our recommendation is to put in extra work and never have to worry about being flawed again.

Career in Sales - celebrate a win

Do Not Be Afraid of Rejections

Actually, to be honest, this tip contains two pieces of advice. 

Firstly, do not get upset if you did not manage to get into your dream company. It does not mean that you have to stop looking for new opportunities and quit a career in sales altogether. You can ask the reason for rejection and work towards becoming a better version. Try to look at rejections as an opportunity to get to know the places you need to work on and grow. Who knows, maybe you will get a better job than a dream job!

Secondly, do not take rejections from customers personally. They may be having a bad day, they may not be interested in your product or you simply called at the wrong time. It is impossible to attract every single customer. Some days are going to bring a lot of wins. Sometimes you will have to brace yourself for a long string of rejections. Do not be too harsh on yourself – rejections are okay in sales.


As you can see, a career in sales is not as easy as it seems. It has a lot of hardships and bad days overall. However, as long as you always learn, are passionate and confident about the products that you sell, gain your confidence by highlighting your strengths and fighting your weaknesses, and embrace rejections in a wise way, you are good to go. We wish you an amazing career – now you are ready to get the job of your dreams!

About the Author

Susan Craig is an experienced educator and psychologist. Susan is fond of blogging, motivational articles and educational tips