We’re just pulling together the Cloud survey results from our 2011 questionnaire (thanks to everybody who completed it!) and some of the results (more & more people use cloud CRM, more & more people are confident in Cloud solutions) are pretty predictable.
But what has taken us by surprise is how many small businesses are using social media tools both to look for and look after customers. We all know that larger companies are adopting social media for marketing, but the number of small businesses that are starting to adopt social is astonishing.
The full results should be published this week, just as soon as we have cleaned them up.